Articles:

To read the complete text of each article below, just click on the title. We have made sure that each article provides useful information, but will take no longer than 3 minutes to read.

You only sell your business once
New York Time – 7 Jan 2010
That thought alone may be enough to keep you up at night when you decide it’s time to cash in on your years of hard work — as if there isn’t enough pressure associated with every step of the sale of a business. But there’s much you can do to prepare for the sale, and it’s not a bad idea to start thinking about it long before the day arrives.

Beware Social Media's Five Marketing Myths
BusinessWeek – May 27, 2009
MySpace, Twitter, and Facebook are all the rage, but for most business owners there are better ways to stay close to customers. Why are these social media strategies so popular? Are they really as valuable to growing businesses as the invention of the wing was to the aviation industry? What's the truth about social media?

How Competition Saved New York
New York Times – April 7, 2009
By Edward L. Glaeser, economics professor at Harvard.
This article compares two US cities – Pittsburgh which has declined dramatically in population over the past 50 years and New York which is one of the few "colder" cities to have continued to grow. The differences the author claims are due to New York's propensity to be a haven for entrepreneurs. What does this tell us about the role of the entrepreneur in the economy?

3 Ways to Build Your Business
No matter how you look at it, there are only three ways to make your slice of that pie as big as possible. This may be bad news, but the silver lining is that awareness of this concept will help you quickly focus your efforts.  What are these three ways?

Customer Involvement
How to involve your customer as much as possible? Not all sellers of goods and services want the same degree of involvement with their customers. If we can create a level of involvement between our customer and our product or service, we can leverage the benefit of using people's emotions to help them decide to buy from us.  They'll do the rest!

Customer Service Is a Two Way Street
Most of us still think of Customer Service as being a part of the Marketing or Sales departments in our organizations. We then wonder why our clients aren't happy with the service we provide them. Nowadays, Customer Service no Longer is a department, what it all boils down is the way you view the relationship.

Four Team Members Don't Make Up a Team - or Do They
We all work with teams, on teams, for teams or have teams working for us. The extent to which you have each staff member on your team really depends upon the culture of your organization.  

Jargon
Is using Jargon in presentation good or bad? Is it really the “presentation evil” we all think it is?  What are the jargon rules to follow if we want to use it properly?

Leaders Are the Absolute Worst at Time Management
How do leaders manage their time? If you're in a position of leadership, you probably complain more than anyone else about the shortage of time.
Therefore, learning how to manage your time should be the number one priority.

Quick Strong First Impression
Everybody actually has thought about how to make a strong first impression? The easy things to remember: be yourself, be confident, and be relaxed. Here are some nice tips for you in this article

SME Advantages Article
Are you an entrepreneur? If so, do you also have “red tape” problems or other obstacles that large companies don't have? What can the staff benefit from working in a small company?

Telemarketing
When people hear the word “telemarketing,” most run for the door.  This is a sad thing because telemarketing is one of the most effective kinds of marketing - for small businesses, this is especially true.

Ten Do Nots of Business Networking
Networking in a business environment becomes an intergral part of the company plan. However, few people are “natural” networkers, and everyone can certainly benefit from reviewing a few of the most basic principles. What are these networking principles?